

As The Crowe Flies
- Branding
- Identity
‘As The Crowe Flies Productions’ is an identity created for Billy Crowe who is a recent graduate of ‘The Photography and Film’ course in L.I.T. As Billy sets out into the film industry, he wishes to show the journey of his career and his roots in County Tipperary, Ireland have influenced his approach to his filming style. The design reflects his upbringing as well as the factors which influenced his life.
The identity also symbolizes the journey he wishes to bring his audience on. This is captivated through film and photography with the hope of leaving his audience eagerly awaiting his future works.

The illustration of a Crowe perched on top of a mountain range represents Billy's family heritage and County Tipperary, where he grew up.
This is an abstract illustration that represents both a camera lens and the iris of an eye.



